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    You are at:Home»Hunting»Our Hunting Lifestyle – It’s a Community, It’s A Culture
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    Our Hunting Lifestyle – It’s a Community, It’s A Culture

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    By Carly Deacon on March 6, 2023 Hunting
     Editors Note: You can hear Carly talk about the changes in the outdoor landscape over the last 20 years on the latest Complete Angler podcast here
    https://www.hookedmagazine.ca/podcast/the-complete-angler-podcast-episode-35-carly-deacon-part-two/
    TIME FOR A NEW WAY

     We have certainly overcome many obstacles and negative perceptions in our hunting culture over the last 20 years. A remarkable “shift” happened, that very possibly could have saved our outdoor lifestyle.  I can recall flipping through outdoor magazines in my early 20’s and seeing full-page ads portraying stacks of piled up geese, the “ultimate, must have” gear, and painted faces of angry middle-aged men proudly standing behind their kill.

    THE OLD WAY

    Hunting TV shows with very shallow plots circulated on Sundays, with what seemed like a “kill shot” on repeat for the full 30-minute episode. I can imagine a very small demographic of people related to this messaging (including myself).  However, I give credit to the industry leaders who caught on quickly that this was not a good representation of our hunting community, nor did it help hunter recruitment in Canada.  Ads became softer and started portraying the lifestyle vs the kill. Hunting TV shows became real and focused on experience, the people, and food.

    THE SHIFT

    “The Shift” changed the perception of hunting for many. True hunters to the forefront, which included families, women, and children.

    The conversation CHANGED to what hunting actually is about – food, healthy living, traditions, ethics, conservation, and fun for the entire family. 

    It focused on mentorship, opportunity, education, and inclusiveness.  And most importantly, it pulled together a demographic of people that share the same passions and interests creating a stronger voice for hunters and overall respect from the non-hunting communities.

    CORRECTING THE DECLINE AND THE IMAGE

    As we know, hunting recruitment programs have been initiated across Canada since the onset of an alarming hunter decline back in the 70’s, as a means to introduce and increase participation back into hunting and shooting sports.  Hunter recruitment, retention, and reactivation became a priority across the US and Canada.  An overall loss of hunters on the landscape, means the loss of essential funding towards conservation initiatives and true advocates for wildlife, their habitats and our hunting lifestyles and traditions.

    MANITOBA TAKING A LEAD ROLE

    Manitoba has taken the lead on many fronts delivering effective hunting recruitment programs that promote respect for wildlife, responsibility, and self-reliance along with providing safe “how to” mentorship and instruction to introduce participants to shooting, hunting and outdoor related activities.  These programs are a starting point for new hunters to acquire skills and knowledge, but most importantly, recruitment programs are a starting point for new hunters to immerse themselves into something much bigger – new hunters become a part of a community, a culture, and become strong proponents for wildlife and conservation.

    THE NEW DAY HAS DAWNED

    I am truly proud of the image we portray as hunters today and the messaging we teach to new up and coming hunters daily.  I am proud of the contributions we make to conservation on a provincial and federal level and for the essential role we play in sustainable wildlife management, firearms advocacy, and safety in the field.  Our hunting community is welcoming and inclusive to all, and we encourage those that are interested in learning our lifestyle to look into the many resources we have here in Manitoba to help you.  Join one of our training programs or mentored hunt opportunities, engage with the Manitoba Wildlife Federation or one of our many Affiliate Clubs, to meet fellow hunters and learn more. Together let’s continue to promote inclusiveness and mentorship, share our outdoor passions with others, and educate the public on our hunting culture.

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    Carly Deacon
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    Carly Deacon is currently the Manitoba Wildlife Federation’s Managing Director, she has over 20 years’ experience in the outdoor industry, and has sat on numerous provincial and national boards/committees including Wildlife Habitat Canada, Fish and Wildlife Enhancement Fund, Wild Gobblers Unlimited, Portage la Prairie Wildlife Club, and International Hunter Education Association. Carly’s passion for the outdoors began with her Bachelors of Science degree at the University of Manitoba, majoring in Wildlife Biology. She initiated and teaches annually Manitoba’s Becoming an Outdoors-Woman and various firearm training programs for youth, women and families in Manitoba. She is also an active team member of an all ladies train-the-trainer waterfowl group called Hunting for Knowledge – Team Lady Fowlers. In 2017 she was awarded Canada’s Top Outdoors Woman.

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    The Complete Angler Podcast – Episode 36 – Gussy and the Bassmaster Classic

    March 24th marks the first day of the Bassmaster Classic in Knoxville, Tennessee.  It was during a tournament held here in 2021 that Jeff Gustafson won his first Bassmaster Elite event. Gussy joins three other Canadians who have qualified for the Superbowl of Bass fishing. Jeff suggested that Hooked should come down for this years

    https://www.hookedmagazine.ca/podcast-player/12757/the-complete-angler-podcast-episode-36-gussy-and-the-bassmaster-classic.mp3
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